FOUNDINFASHION

When it comes to style astuteness, chances are most men think about fit and fabrics first. Or hunting down the perfect pair of shoes. Rarely do we pause to think about one of the most powerful tools in the arsenal — colour. Yet mastering colour can be the subtle shift that steers your look from decent to distinguished.

For lots of guys, wearing bold colours feel daunting — and honestly, that hesitation makes sense. There’s already enough pressure around coordinating jackets with pants or picking out the right shirt. Plus, let’s be real: many men still view colour coordination as more of a woman’s thing. Maybe there’s some truth there.

But that doesn’t mean men should shy away from experimenting. In fact, men who do understand the art of colour often stand out effortlessly — for all the right reasons.

Whether tan, deep brown, or rich matte black skin, folks with higher melanin naturally create a striking contrast. But even with that advantage, something deeper is responsible. Ever wonder why some guys seem to pull off bright, bold colours with ease, while others look a little… off? Here’s the secret: it’s not just your skin tone that matters. It’s your undertone.

Let’s lay a foundation here. Understanding your skin tone, or undertone, is key to unlocking colour confidence. Your undertone falls into one of three categories: warm, cool, or neutral. This is determined by the variation of pigmentation underneath and how your skin reacts to light. (Fun fact: in technical terms, tone = colour ± gray)

Getting this formula right won’t solve every wardrobe dilemma, but it does give some advantage. It helps you choose colours that naturally complement your skin — making you look sharper, healthier, and just flat-out better. Knowing your undertone helps build a smarter armoury. Like having a toolbox where every item feels cohesive and intentional. This is the mark of a man on a serious mission.

So, how do you figure out your undertone?

• Warm Undertones: Your skin has a natural glow under sunlight, and your veins look greenish. Earthy shades are your best bet — think deep Yellows, fiery Oranges, and rich Reds. These sunset-inspired colours bring out the best in you without overpowering your natural warmth.

Other hues like Rust, Mustard, Olive or Taupe can work as well. Avoid pastel colours that wash out your complexion.

• Cool Undertones: Your skin has a muted look, and your veins appear blueish or purple. Your sweet spot is jewel tones: Emerald Green, Sapphire Blue, and deep Violet. These rich, luxurious shades amplify your coolness, giving you a polished and refined edge.

Consider wearing some Burgundy or Navy shades. Reject anything with a shiny finish, or Neon colours.

• Neutral Undertones: If your skin doesn’t reveal obvious green or blue veins congratulations, you’ve hit the versatility jackpot. Neutrals can flex with almost any colour palette. However, it’s smart to lean towards softer tones like Teal, Burnt Orange, and clean, crisp Whites. Think understated flair without going overboard.

Whatever you do, be moderate.

Most guys don’t grow up thinking about skin tones and undertones. It might even feel a little “extra” at first. But trust me: this is what separates the average dresser from the guy everyone quietly admires.

Wearing colour well isn’t about chasing trends or just throwing on the loudest shirt you own. It’s a strategic move. It’s dressing intentionally. So next time you stand in front of your wardrobe, think bolder. Choose colours that flatter you. Make dressing up feel less like a gamble and more like a statement!